This may seem like a startling admission...
I've NEVER counted calories EVER And that includes the 8+ years I spent as the most in demand Personal Trainer in the capital of Luxembourg. In that 8 years I never asked my clients to count calories, weigh food, or measure macros
If you desperately need to drop a few kilos, then probably some kind of caloric deficit needs to happen right?
And you're right it is by far the most effective way to lose weight.
It sounds like a complete contradiction right?
How can I tell folk to reduce calorie consumption when they don't count anything! How could I still achieve incredible transformations from my clients.
It doesn't make sense right?
You've seen the adverts on TV and in magazines for a weight loss product, with the phrase "Can help when following a calorie-controlled diet" I don't know about you, but the phrase "calorie-controlled" makes it sound like so much fun :) NOT!
If you've ever been at the mercy of cravings, there is nothing controlled about your calorie consumption!
This article aims to address these cravings and how this is often the key to weight loss without calorie counting.